The NOVOMATIC Italia Group has a structure focused on product verticals in addition to the traditional centralised staff functions for the entire Group, guaranteeing consistency and homogeneity to the Group's strategy. NOVOMATIC's presence in the gaming market in Italy has grown over time, achieving a leading role within the industry.
Italian gaming market
Today the Group can count on an all-round presence in the Italian gaming market, thanks to its subsidiaries, production and component assembly centers, the development of physical gaming technologies and the territorial spread guaranteed by the ADMIRAL brand present in more than 300 directly operated gaming and bingo halls, the concessionaire of amusement machines ADMIRAL Gaming Network and the companies HBG Entertainment and HBG Online Gaming, which hold concessions for bingo, betting and gaming
Through the NOVOELSY brand, NOVOMATIC Italia develops and distributes games that are among the most appreciated by players and operators in the domestic market.